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Hi, guys.

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OK, so firstly, we are going to navigate to add that Google dot com and you'll come to this screen

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where you have the option to start now down here at the bottom of the top.

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Right.

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Or sign in.

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If you already have a Google ads account, I'm going to click the start now option.

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And here you will be able to log in if you have an existing Google account, which I do.

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So I'm going to click on this option here.

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Otherwise you will be able to create a new Google account.

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So I'm just going to sign in.

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OK, so I've already got multiple Google accounts already set up, and so some of you may already have

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Google accounts as well, already set up.

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So what you can do is click the plus new Google ads account option here if you haven't got a Google

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ads account.

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So you should just navigate straight to this next page here, which is Google's smart campaign setup.

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And you'll see here that Google has some advertising goals available for you to either get more calls,

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more website sales or sign ups or more visits to your physical location.

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Now, this is what I would call an express campaign for Google.

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And it's not what we want on this set up to today, because we're going to use advanced techniques to

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ensure that you have full control over the target and options for your campaign.

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And so we're going to switch to expert mode at the bottom.

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So you'll ignore this section.

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Please don't click through next year and click on this switch to expert mode.

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Now he'll come through to this main new campaign page where, again, Google will give you some options

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in terms of what you would like to achieve from the campaign for your goals.

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And so you have, for example, if you want to get more traffic to your website, more awareness about

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your brand, you have a brand awareness of which campaign you may want to increase your lead forms online,

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which could be a lead campaign or you may be an e-commerce business and want to generate more sales.

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There's different options here and you can choose the one which is most relevant to your specific business.

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However, you also have the option to create a campaign without a goal and so don't feel any pressure

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to pick anything at this time.

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You can just click the button and create an account without a campaign as well, or you can create a

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campaign without a goal.

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And so what we're going to do initially is follow the account shell.

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We're going to create an account without a campaign.

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So we'll do the initial account shall set up and then we'll do another video to talk through how to

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do the actual campaigns.

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OK, so just pop on here and click through and you'll come through to this business information section.

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Please ensure that whatever information that you do and here is correct because you won't be able to

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change the sentence later down the line.

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So for my business partner, the UK is correct for the billion country, United Kingdom for the time

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zone.

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And I want my currency and GBP British pounds.

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So I'm just going to go ahead and submit that and they go, congratulations, you're all done in terms

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of setting up your account.

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Now, what we can do now is click on this, explore your account option here, and this will take you

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through to what the Google ads interface will look like.

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Obviously, there's no data in here at the moment, nothing set up because we haven't built a campaign

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as of yet.

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But once we do get through to the and set up, you will see multiple more tabs on this left hand side

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for options.

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And when you click in this campaign section, you will see your future campaign.

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So please follow on to the next video on how to create your new campaign.