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Also, if you are in business to business, the titles don't work that well when they are plagued by

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it.

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So what you need also to have a look into business, to business and especially business to business.

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They always like some trends.

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So the future of so let's say I would love to focus on business.

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I would say the future of Facebook and its efficiency is to using the video in combination with.

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Facebook conversion ads, so I would describe that I would have to brace the video and then after that

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I would use conversion at the end, the picture, that's really fantastic strategy I would recommend

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anyway.

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So I would definitely recommend just to green screen these phrases if you need it and keep it for you,

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because this is something really cool.

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As you can see, these are linked in shadows.

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So if you want to really be successful on linked in and nowadays LinkedIn is a great potential for business

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to business and also on LinkedIn has so very strong organic range.

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So there is still a chance to succeed.

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So this is something you shall keep in mind.

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And this is really, really cool.

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So what does it mean, emotional marketing value?

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Because this is a hidden secret of every copyrighter, and basically if we have a look into it, it's

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much better to have emotional marketing value because then you'll get much more social shares, as you

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can see.

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You can just use the Advance Marketing Institute.

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So you just put it into Google Advance Marketing Institute and then you go to the headline analyzer

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and here you can enter your headline text.

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And it should be maximum 20 hours, but we advise you to use between 12 to 18 and then it will like

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measure your headline so it will tell your emotional marketing value.

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So you can see, for example, here is the CEO towards the complete the list someday.

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But it's not such amazing, like 25.

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Amazing free as your tools.

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As we told you, it's always great to use such a complete amazing.

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Fantastic.

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So it's really good to use it.

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And in my opinion, this is the most important, because most people, they always think about headline,

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they always think how to create fantastic headline and title.

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But the compelling interest is even more important because you really need to assure people that they

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are on the right place.

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You need to avoid that they are leaving.

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So you need them to persuade.

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They lend it correctly and they can continue in reading.

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And basically, you should not have just a big picture because then you increase your bounce rate.

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So you need people to stay.

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So what's really good is to keep it four to seven sentences if you need to write more than ten, but

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nobody is now ready to read, these people are more and more skimming.

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And the more you organize your content into smaller short sentences and pounds, they're better because

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they still come.

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And when you are unable to start reading in these days, so as you can see, like four to seven nines,

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so today you are going to see how buffer a gurudwara YouTube channel by 59 percentage in 30 days.

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The best part, they didn't need to publish a thousand videos.

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In fact, most of their growth came from five videos.

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So this is how you need to really get people attracted.

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And they know that they want to continue reading and they really like the content.

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So you need to get them excited for the content they're about to read.

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This is, for example, very easy, Perabo, you prove preview Prairieville, prove Breville, so it's

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something that can help people to really get into the reading, get the proof, continue reading.

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So this is really, really good because first you have to prevail and then people know what they can

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expect and then you prove it to them.

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So they get excited and then they get excited because you prove them that this is really the way you

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promise, as you can see.

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And the proof itself, it can be personal results.

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Years of experience, a number of client certifications, but Aveos from Google Analytics, Atzmon,

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Azera, whatever, that will really prove that.

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What do you promise they will really find in your content?

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In fact, this is the same process that's helped me grow my organic traffic thirty point eighty four

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percentage over the last year.

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So this is something that will do the preview for you.

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And you need to get specific.

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This is really, really important that the proof shall be specific because people really love clear

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information, clear numbers.

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And then what's important is to naturally flow into the topic itself, so transition.

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So in my experience, this transition helps push people to read the next section.

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Let's dive right in.

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It's great.

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And now may be the most challenging is for you to write your post, but you shall really understand

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this is something you will do with joy if you know how to ride it, if you follow the templates and

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maybe even you will create the title and you will create the.

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InterOil, in the end, for example, I was creating the complete Facebook and scores, and it has taken

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me more than two years to really explain every kind of ad, every kind of targeting and to explain all

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the functions in Facebook, business manager and Facebook for a business.

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So like to be honest, then when I was writing the script for my.

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Introductory video that is animated, and I think it's really cool, I could ride it after I finish

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the creation of more than 40 hours about Facebook ads and Facebook marketing to really put the introduction

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is so exciting and put there all the information I was sure people need.

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So this is really, really important and how the great super engaging content, so let's have a look

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into six strategies.

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The first one, and it's really obvious even in these days, short paragraphs, because if you want

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people to write.

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Read or skim, you should really avoid this because nobody wants to read it.

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The font is too small and it's really something that you lose your concentration very easily.

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So you need always your paragraphs to be one to two sentences long, and then you need also to board

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some of the parts because short paragraphs are much more easy to read.

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Some readers, this is very, very important.

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The more savvy readers, the more your readers will be happy because people they like to skim in the

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content and they like to have a very fast overview or easily choose the most important topic.

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And also what you can do.

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You can break up the content into lots of related chunks and then you can also add bullet point links

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for each section.

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So this is very good.

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If you create some longer content, you shall always be sure that you are going to sit well with some

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readers.

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And then you also create this point links after the introduction.

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Active voice, this is very, very important to talk about active voice, because active voice will

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help you a lot and will really, really keep the people very, very.

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Engage, you know, because the passive voice is just it's not what will make the people really attractive.

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So I am really excited to share this with you and I'm so happy to continue with you in the next video,

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because you are so great student, so fantastic student.

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You can keep your concentration and you can keep watching.

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Thank you for watching and I am so happy for you.