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My dear student, my beloved student, you are so fantastic and I believe you can reach great success.

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I love this copywriting guide.

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It's a brand new guide from Becklin.

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I love it very much.

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And I would love now to commentate to go through it with you, but to make it more practical.

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Hands on experience for you.

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So copywriting is basically so important for you.

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No matter if you create a video, you have to blend the video or you need to optimize a copy on your

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website or for social media or for Facebook ads.

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It will help you to get more traffic, more leads, more sales.

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So this is something fantastic.

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And in this new gadget, brand new guide, you will get everything you need from fundamentals.

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You will focus a lot on your potential customers, and we will go to professional strategies.

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You will understand how to create fantastic headlines, the best leads, how to write a complete copy,

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and how you can use the best strategies that are possible to use right now.

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Just if you go to the fundamentals, copywriting is simply a process.

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When you create a copy that can increase sales, that can make people reading your blog post, that

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can increase the conversion of your Facebook ads.

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It can improve your new Sitra.

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It can make your.

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Podcasting much better.

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So it's connected to everything you have been doing, starting a social media newsletter, marketing

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as your block, marketing, content marketing.

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So it's really important for you because if you know how to create a great copy, it can help you with

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your e-commerce.

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So when people they come to your landing page, they purchase more.

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It can help you to acquire more leads, more potential customers, to create better articles, to get

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more social media sharing links to.

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Let people read your e-mails, your newsletters, and it is basically touching everything.

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So no matter if you need to create video or you would love to start a podcast or you need your blog

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post to really catch it up, or you need your Web page to have better meta description.

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This is really important because you can increase your click to rate.

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You can empower your Googling brain.

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This is great.

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And of course, Facebook posts, Instagram post, YouTube description.

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If you are writing emails for outreach for social media shares for Bucklings, there are always students

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writing to me that they do not succeed.

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So you need to know how to write personal outreach emails.

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And the same with press release marketing.

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And also, if you introduce yourself, you need to know how to do it, what is really great that you

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can become a professional copywriter because copywriting is not just writing, but it's also learning

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about your customers, about their needs.

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And it's more like putting sentences together.

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Very clever way to persuade people to purchase to become your customers.

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So it's really important and you can do it.

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And to become a copywriter, of course, you need to understand the spelling grammar.

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But what you need the most is to have some business feeling.

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And of course, to become a copywriter needs a time.

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But if you use these strategies, you can become a great copywriter much faster and you can become better

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copywriter immediately.

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And great copywriting is not just about creating a copy, it's about research, about thinking how to

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organize these sentences, how to give a structure to your sentences, and, of course, how to apply

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psychology of persuasion and how you organize your content.

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And you can be sure that this is really highly demanded skill set if you will be applying for a job.

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This can help you greatly in your business careers.

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Also, in the end of the course, we are giving you a complete guide how to become a professional freelancer

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or how to use your skills and sell them.

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So this is really important.

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This is really a skill that people are hunting for.

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And if you go back to the history, some of the best, best, best copywriters got paid insane amounts

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of revenues because they did a great copy.

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And these times with digital age, it's the same.

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So the first most important you need to understand your customer.

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So it's called customer focused copy.

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You need to write like your customer is talking.

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You need to give a feeling.

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Aha, this product is for me.

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This solution is the best solution for me.

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I would like to use your service.

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You need to give your potential customer this feeling so and may be the most easy is to talk to a few

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of your customers.

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But let's dive deep into more very clever strategies.

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Reddit.

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Reddit is a great place because you can understand how your customer or a potential customer is thinking.

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How do they talk, what sentences they use.

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And this is simply really great because you simply go to read it.

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You can write into the search field, your business topic, and you can start reading how people are

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talking.

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And as you can see, for example, you would love to know more about, let's say, Paolo DIAD Bar,

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and here you just find a copy and language directo from the customer and is as you can see, you need

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to be also very clever.

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So it's not just about creating the copy.

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It's about understanding what your people desire.

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So, for example, you can easily discover that people don't really like if the like bar is stuck in

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the piece.

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So this is really important and you can easily create a copy because you understand your customer.

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Finally, Apollo 13 by the dozen hard or it gets stuck in your teeth.

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Are you looking for a power bar that doesn't feel like eating shoeleather?

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The Brian soft and cheesy parallel bars are for you.

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So you can see you can create a copy and you can sell because you understand what are the needs of your

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customer.

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And this is very, very important.

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It's not just writing.

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It's not just creating a copy.

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It's understanding the fears and the needs of your customer and giving him the assurance that he will

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be very satisfied.

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What is really fantastic is going to big e-commerce websites, and this is really great because if you

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just read some reviews, it can be also your competitors products.

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It can be even digital sales.

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It can be digital product, physical product.

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It doesn't matter so much.

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But as you can see, this is a great example.

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You can read the copy from the customer and immediately if you analyze it, you can immediately see,

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aha, it was extremely simple to send and you have sales copy immediately, not assembly needed.

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Just take it out of the box, put it on your desk and put your monitor keyboard and mouse on a very

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simple.

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Transitioning between a sitting and standing position is very quick and easy.

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So this you can see that studying the revenues can help you to immediately have selling sentences.

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Of course, you have to organize them.

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You have to use them the correct way.

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You have to use the A did a psychology of persuasion that I will explain you a little bit later.

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But you can see you don't need to really create the complete cockpit.

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You need to assemble it.

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It's more about searching, reading, finding and then assembling the best sentences.

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And you can see again, really, really great.

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I could ever use the time, guidance on how to take action.

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I will never, ever create such a fantastic copy myself.

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And if you just go to the.

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E-commerce website and read some reviews, you can get it immediately, so this I can immediately use,

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if I would love now to introduce my new CEO copywriting course and I would definitely use it.

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Detailed guidance on how to take action.

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So studying the reviews is very, very great.

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If you have a bigger company or a bigger product or service or you have more possibilities, you can

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reach out to customers, you can understand more.

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Why did you decide to buy this product?

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What did you try before buying our per bag?

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You can simply ask your customers, and the advantage is that you get detailed information, for example,

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here you can see that people, they struggle a lot with getting back.

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So they need to know how to create the content, how to outreach people, how to create a correct content.

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And so this you can easily get the information, how people struggle, how people spend money, what

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challenges they have, and then you can create a better copy.

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And of course, you can also use this, this is very easy, you can use, for example, Google, you

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can use different kinds of like solutions and you can get some more information from people, maybe

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even the best, if you have the best possibility, is to join a way to more customers to really ask

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them if they have 20 minutes of their time and you can simply reach them out.

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You can have a short video call and you can really gather more information.

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How are they happy?

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How is the product helping them?

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What they would improve, what are their challenges?

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So you can quickly get some customer feedback and you can improve your service.

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And you can also understand how to create better sales copy.

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So this was the beginning.

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This is really, really important that you talk to the customer, you sell to the customer and you create

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a sales copy.

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This is your goal to organize the content the way that you understand the needs of your customers and

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your sell.

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Like how?