1
00:00:00,060 --> 00:00:02,300
Guys, so come on, come on, come on.

2
00:00:02,310 --> 00:00:11,700
I am so grateful that we can share this definite guide for Bucklings, it's no secret that link building

3
00:00:11,700 --> 00:00:15,060
is the most important skill in S..

4
00:00:16,230 --> 00:00:20,610
In fact, it's a culmination of several different skills.

5
00:00:21,360 --> 00:00:30,300
You need to master content, sales, programming, psychology and good old fashioned marketing if you

6
00:00:30,300 --> 00:00:33,280
want other people to link to your site.

7
00:00:34,170 --> 00:00:41,370
Bottom line, if you want more search engine traffic, link building is a must.

8
00:00:41,880 --> 00:00:47,650
And these guide, we're going to show you everything you need to build quality links.

9
00:00:48,240 --> 00:00:50,450
Let's dive right into it.

10
00:00:51,000 --> 00:00:54,420
So this will have eight chapters.

11
00:00:55,020 --> 00:01:04,710
So we go from link building fundamentals to finding high quality links to content marketing, email

12
00:01:04,710 --> 00:01:10,170
outreach, even to Blagg head links, link building strategies.

13
00:01:10,800 --> 00:01:19,630
We will also show you some case studies and we will have a look at advance link building strategies.

14
00:01:20,580 --> 00:01:24,090
So let's start with the fundamentals.

15
00:01:25,300 --> 00:01:34,690
Last year, we have analyzed more than one million Google search results and we found that links impacted

16
00:01:34,690 --> 00:01:38,390
the rankings more than any other factor.

17
00:01:39,070 --> 00:01:48,500
So this basically means that this is the most important chapter of the complete course.

18
00:01:49,030 --> 00:01:52,950
So if you want to remember anything out of as you.

19
00:01:52,970 --> 00:01:55,390
Oh, please remember this.

20
00:01:56,570 --> 00:02:06,130
In fact, Google has recently came out and said that Bucklings are one of the top three ranking signals,

21
00:02:06,740 --> 00:02:12,980
so it's clear the links still form the foundation of Google's algorithm.

22
00:02:13,670 --> 00:02:18,650
The question is, why are links still so important?

23
00:02:19,720 --> 00:02:23,490
So it's clear that learning still form the foundation.

24
00:02:24,990 --> 00:02:35,310
To understand that, you need to hop in your DeLorean and go back to the pre Google days of the Internet.

25
00:02:36,250 --> 00:02:44,710
Back in the day, search in giants like Yahoo and Alta Vista, remember them, where the dominant players

26
00:02:45,280 --> 00:02:52,660
and they ran their search results 100 percent based on the content on a Web page.

27
00:02:56,830 --> 00:03:06,550
They're now famous BAJRANG algorithm changed the game from Google, of course, instead of simply analyzing

28
00:03:06,550 --> 00:03:08,170
the content of a page.

29
00:03:08,750 --> 00:03:13,090
Google looked at how many people link to that page.

30
00:03:14,110 --> 00:03:23,950
And David, right now, 20 years later, links are still the best way to decide about the quality of

31
00:03:23,950 --> 00:03:24,730
a Web page.

32
00:03:25,390 --> 00:03:30,260
That's why Bucklings remain Google's go to ranking sigma.

33
00:03:30,940 --> 00:03:41,010
That said, thanks to updates like Google Pinguin, Google now focuses on name quality, not quantity.

34
00:03:41,830 --> 00:03:48,970
You might be wondering what is it, the high quality link exactly and how do I build them?

35
00:03:49,510 --> 00:03:53,270
That's why we are going to cover in the rest of this gang.

36
00:03:53,650 --> 00:03:55,320
So please stay with us.

37
00:03:55,330 --> 00:04:00,220
And we covered this in the next few sections.