1
00:00:00,450 --> 00:00:03,970
Wow, let's dive in in this chapter.

2
00:00:03,990 --> 00:00:10,200
We are going to show you some of the coolest features in the Google search console.

3
00:00:10,770 --> 00:00:19,290
First, teach you how you can use the search console to fix your schema or reach snippets.

4
00:00:19,860 --> 00:00:27,450
Then we will show you one of the quickest and easiest wins in SEO nail.

5
00:00:27,450 --> 00:00:31,650
Your schema will be structured data testing two.

6
00:00:32,220 --> 00:00:38,850
If you didn't dive into this, please be sure you dive into during this course.

7
00:00:39,570 --> 00:00:46,740
If you are not using these schema markup, you're missing out as you might have ripped.

8
00:00:47,520 --> 00:00:55,160
In our analysis of one million Google search results, they didn't find any correlation between scammer

9
00:00:55,170 --> 00:01:04,830
and rankings, but that doesn't mean that scammer is useless because it really can greatly increase

10
00:01:04,830 --> 00:01:06,270
your ability to read.

11
00:01:07,380 --> 00:01:20,160
Scammer can hook you up with discipling start of use and rissi images that help your results stand out

12
00:01:20,430 --> 00:01:24,180
and get, of course, much, much more clicks.

13
00:01:26,390 --> 00:01:34,460
In fact, a recent study by Conversion Excel found that revenue stars can improve click through rate

14
00:01:34,460 --> 00:01:37,860
by up to 35 percentage.

15
00:01:38,390 --> 00:01:39,790
That's insane.

16
00:01:40,780 --> 00:01:42,080
It gets better.

17
00:01:42,520 --> 00:01:48,550
Google has a free tool that makes testing structured data a change.

18
00:01:49,150 --> 00:01:52,580
You can access this tool in search console.

19
00:01:53,020 --> 00:02:00,280
Just click what tools, testing tools, structured data testing tool.

20
00:02:01,000 --> 00:02:02,110
Or if you.

21
00:02:03,810 --> 00:02:10,950
Already signed into your Google account, you can, of course, just click the link.

22
00:02:12,370 --> 00:02:19,690
Drama of death just enter the upside into the box and hit Ron Artest.

23
00:02:20,980 --> 00:02:31,240
Running this side through the two highlighted an error in their organizations, kema, as you can see

24
00:02:31,240 --> 00:02:34,750
on the example, this is.

25
00:02:36,830 --> 00:02:46,270
Easy fix or they had to do was at Mark-Up for name and the errors are gone.

26
00:02:46,970 --> 00:02:54,940
As it turns out, the Google search console actually gives us two ways to find errors.

27
00:02:56,010 --> 00:03:02,990
The first one we have just shown you, but we think the second one method is even better.

28
00:03:03,000 --> 00:03:03,650
Why?

29
00:03:04,200 --> 00:03:09,860
Because it shows you the arrows across your entire side.

30
00:03:11,150 --> 00:03:20,480
For example, here is what you get when you click this structured data link and a search appearance.

31
00:03:21,140 --> 00:03:32,900
As you can see here on the picture, we can see that there are errors on 28 pages and a couple of errors

32
00:03:32,900 --> 00:03:39,220
on to let's click on the entry errors to see what's up.

33
00:03:41,310 --> 00:03:45,060
Looks like we are missing semaphore doubter.

34
00:03:45,660 --> 00:03:55,620
Here is the fix missing the outer the to temporarily fix this issue for the outdoor tank, please follow

35
00:03:55,620 --> 00:03:56,640
the steps.

36
00:03:57,810 --> 00:04:02,820
As you can see on the picture, you even get the guy.

37
00:04:02,920 --> 00:04:04,420
So that's insane.

38
00:04:05,340 --> 00:04:10,650
Did it work to find out who the blue Thessaly that the bottom.

39
00:04:13,240 --> 00:04:20,830
It's here, OK, which takes you back to the structure that about this thing, too, as you can see,

40
00:04:21,070 --> 00:04:23,490
it worked like a charm.

41
00:04:25,140 --> 00:04:29,040
Cover up important pages with Internet links.

42
00:04:30,330 --> 00:04:35,080
Make no mistake, Internet links are super powerful.

43
00:04:35,620 --> 00:04:41,050
Unfortunately, most people use Internet linking all wrong.

44
00:04:41,760 --> 00:04:43,290
That's the bad news.

45
00:04:43,300 --> 00:04:52,320
The good news the search console has and some feature designed to help you overcome this problem.

46
00:04:53,490 --> 00:04:58,860
This report shows you the exact pages that need some internal link law.

47
00:05:00,480 --> 00:05:08,640
To access this report, he had internal links in the Google search console sidebar and you will get

48
00:05:08,640 --> 00:05:16,860
a report that shows you the number of intentional links pointing to every page on your site.

49
00:05:17,740 --> 00:05:25,720
As you can see, for a search, traffic, internal links, and then you can see what Page is getting,

50
00:05:25,720 --> 00:05:34,290
what a number of internal links, this report is already a goldmine, but it gets better.

51
00:05:34,810 --> 00:05:40,360
You can find the exact pages that internally link to a specific page.

52
00:05:41,050 --> 00:05:51,100
Just grabbed the address and pasted here, as you can see find and you'll get a list of all the internal

53
00:05:51,100 --> 00:05:53,410
links pointing to that page.

54
00:05:55,920 --> 00:06:05,550
In this case, we only have 11 internal links pointing to this motorcycle helmet brands page, that's

55
00:06:05,550 --> 00:06:06,630
not really good.

56
00:06:06,660 --> 00:06:13,530
So once you find a page that doesn't have enough internal links to this.

57
00:06:14,920 --> 00:06:18,490
At some internal links that point to that page.

58
00:06:21,530 --> 00:06:23,090
So as you can see.

59
00:06:24,410 --> 00:06:28,280
Time spent under a minute Azman win.

60
00:06:29,460 --> 00:06:38,190
Professional professionality supercharge key posts with Internet links from Barbara House pages, Watts

61
00:06:38,190 --> 00:06:45,270
powerhouse page, it's a page on your site with lots of quality links.

62
00:06:45,270 --> 00:06:49,290
As you can see, links to your site in search traffic.

63
00:06:50,450 --> 00:06:55,610
More Becklin Smalling choice to pass on to Internet links.

64
00:06:56,730 --> 00:07:04,800
You can easily find Barbara House pages in the Google search console, just hit links to your assigned

65
00:07:04,800 --> 00:07:11,580
link and you will see a section titled Your Mouse and Linked Content.

66
00:07:12,740 --> 00:07:15,250
As you can see on the example.

67
00:07:16,780 --> 00:07:26,680
Click more for a full list by Difford The report is ordered by the total number of Bucklings, but we

68
00:07:26,680 --> 00:07:30,210
prefer to sort by number of source domains.

69
00:07:30,700 --> 00:07:40,750
As you can see here, these are your powerhouse pages and all you need to do is add some Internet links

70
00:07:40,750 --> 00:07:44,560
from those pages to the ones you want to boost.

71
00:07:45,190 --> 00:07:46,340
Easy, right?

72
00:07:47,170 --> 00:07:51,250
And now we go for advanced steps and strategies.

73
00:07:51,580 --> 00:07:57,190
So you will become a real super master of Google search console.
