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My dear student, welcome back.

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I am trying to make this strategy more like sets of devices, not really just reading it.

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So I hope you are enjoying it.

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And it's really challenging topic, but I believe very, very useful.

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So right now, of course, site map, we created the Deseo Yost's.

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So this is fine with us.

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And as I told you, you shall not really create too many outbound links.

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So it's quite natural that the links shall be like five, 10, 15 to some really good sources, trustful

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sources.

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What's really good for Google?

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Let's say you create a content about the digital marketing.

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So let's say I have the website digital marketing courses online and I create some really good guides

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for Facebook, ads for copywriting.

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So if Google can see that these landing pages are doing well, both for Facebook ads, for Facebook

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marketing, for copywriting, for a copywriting guide, this is something a very, very positive for

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Google.

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And of course, Google likes fresh content, the site audio.

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So if you have some order pages and you update them, then this is really, really Google, something

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that is very important, that you update your Google content and you update the content for your users.

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And as you can see, if you double check a Google quality guidelines, like it's really good that the

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main content is visible, so it means that you start with the main content directory.

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So let's say big picture in the beginning is killer.

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You shall definitely use pictures and media, but you should definitely start with high quality content

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or you shall start with the video with some nice tax introduction.

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So people start reading and they can play your embedded video.

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And also there is not so much to talk about park domains.

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What what's really good is for you useful content.

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You should definitely try your best to use quality content and use a condom.

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What does it mean to useful content is simply a content that can bring a great benefit to people.

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People like to use it.

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It's helping people to use it and people simply know what to do.

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This is something very, very beneficial for you.

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And now you will talk about side the other factor.

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So it's more connected to the organization of the website and of course, about the value, about contact

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architecture.

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So on is that it's more complex and of course, it's more connected to your website itself, how you

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have created your website.

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So right now, if you double check, for example, my website, so you will definitely tell me we shall

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create a contact page about page privacy by page.

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So all this is very important.

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So value insights, unique value.

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This is really great and you should definitely like concentrate to bring value to people and how people

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contact us.

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Page is very important.

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So Google likes when people know who is this person and of course, what is your e-mail, phone number,

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contact, phone address, especially for local business.

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The clear map, clear address, clear phone number, clear email is very, very important.

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And of course, domain trust.

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Terang is important for you, but you can never build it without high quality content because without

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high quality content, people will not share your content.

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People will not give you links.

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And even if you send 10000 outreach emails, if your content will not be high quality, you will not

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get high quality back links and then you are unable to reach trust, rank and domain trust.

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And the same is like site architecture, so it's quite logical that you should organize your menu,

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especially if you have an e-commerce website, you shall organize your e-commerce website into logical

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architecture, into like a logical, logical kind of understanding.

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Let's say if you are selling bathrooms, of course, you create the site out of texture that you offer

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bathroom furniture.

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Cheverton Closure's.

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Charlotte, you said bus stops, massage bathtubs that you give them by your website, Logica architecture,

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and of course, updates, updates, updates.

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Yes, yes, yes, yes, yes.

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You shall keep your website fresh and you shall always create great updates.

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It doesn't mean that you just create a new content.

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It means that you also refresh your old content.

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So let's say you have created your ultimate guide about purchasing a new car and this is ever changing

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topic.

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So you can always proceed.

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Updates and map is very, very important for you.

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But luckily I have given you the full support with Cereal's so you will get your assignment always fresh

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and always updated.

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And also, this is why I am talking so much about Web hosting.

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I have personally offered to you, for example, Blue Horse, and I am not telling that you shall go

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for a Blue Horse.

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Try posting.

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You can choose whatever web posting you like, but sometimes it's not good for your SEO to choosing

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the most like affordable web hosting, the cheapest web hosting because the site uptime server location

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SSL certificates to be included in your Web hosting.

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This is very, very important because you need your website to be always ready for people.

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You need your website to be stable, you need your server location to be good.

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So if you need to reach out people from the USA, you need to be sure that the location is perfect and

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never boasting is providing a really good service in the USA.

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And if you have a worldwide project, you need to be sure you are using CDM.

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So you have the website servers or across your globe and you need to be sure that the Web hosting the

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SSL certificate is going because as you can see, SSL certificate is really big ranking sigma and Google

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is really, really insisting to give ready trust for secure connection and the same or what's so very,

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very important that you create privacy.

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Baoji service pages.

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This is really good.

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So like privacy, Polisar is very important for Google and also for Facebook, because without privacy

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policy, you can't even create lead generation ads you can create lead generation for because you can't

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get leads for Facebook without privacy pages.

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It's also very, very important for your trustfulness.

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So definitely privacy pages and terms of services is something very important for you.

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The same never, never use duplicate content and never use duplicate the meta descriptions.

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This is something you should definitely avoid and you shall always create the unique content and unique

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method descriptions.

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And as you can see, breadcrumb navigation is this this is very important, so it's very useful for

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the user to understand, but it's also very useful for the Google to understand your content.

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As Google is telling, Google Search uses breadcrumb markup in the body of Web to categorize the information

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from the page in search results.

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And then again, we return into mobile.

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Yes, yes, yes, yes, yes, please optimize your website for mobile and please be sure you have fully

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optimized page.

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If not, please create a new website via Imada as I am giving you the complete guide.

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Or please optimize your mobile website.

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And then, of course, you shall create content for YouTube.

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I am giving you the complete guide for YouTube, including the YouTube as your video as CEO as well.

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I am giving you the complete video production, of course, as well.

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I am giving you the complete guide, how to set up YouTube, how to create YouTube links, how to create

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YouTube profile, how to upload your YouTube video.

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And this is something really, really important for your.

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And you can see that YouTube is getting more and more traffic from Google because Google, of course,

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owns YouTube and YouTube is highly, highly supporting, like to get you more positions in Google.

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And if you create great videos, it's really positive for your Google search.

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So now what we need to understand is also that it shall be very useful to use your side and it can be

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really, really important that people are not leaving your side.

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They are staying on your website.

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And it's very easy to navigate, to click through a menu, to read the content and to understand the

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content on your website.

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What's also very, very important for you that you can use Google Analytics, Google search console

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and you can use the information from Google search console and using the Google search console, using

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the devices from Google itself and fixing the information that Google is advising is something that

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is a very positive result and a very positive Google search ranking factor we are talking about there.

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So I am giving you the complete guide for a Google search console.

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And this reputation management is very, very important.

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Get reviews on Google, TripAdvisor, Facebook, use any kinds of reviews directly from your.

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Clients create videos with your clients when clients are recommending you forever use revenues for their

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views.

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Yes, yes, yes, yes, please use them, use them, use them and get as many positive reviews via social

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media, via Google my business, I am giving you the complete guide to Google my business.

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So please build your reputation because this will give you great success.